Whether your Instagram account is for business, pleasure, or both, you can theme your feed by introducing a consistent colour palette to your images. To give you some inspiration, we've curated ten follow-worthy Instagram accounts that have done just that.
Choose a consistent colour theme. Before posting an image, consider how it fits within the wider aesthetic of your Instagram feed.
Alternate the types of images you post.
Post good quality images.
You may not be able to snap a picture that fits your theme perfectly when you're out and about, so consider using apps like VSCO or Afterlight to edit your images.
If you decide to change your theme or launch a new campaign, do so gradually and transition slowly, introducing more images from your new theme as you go.
From muted, cool neutrals and black-and-white aesthetic Instagram accounts...
Instagram: imdrewscott
...to crisp and clean and just plain white.
Instagram: meghanrienks
*Best Instagram themes
For those in favour of warmer tones...
Instagram: stellamariabaer
...to those who prefer the slightly cooler side.
Instagram: serjios
*Cool Instagram themes
Don't be afraid to experiment with colour...
Instagram: brittnimehlhoff
...but when you do, try to tie it together.
Instagram: jimmymarble
Alternate between product and lifestyle images...
Instagram: saraswatidesign
...or opt for the more strategic.
Instagram: jeffreycampbell
Instagram is a natural platform for industries like retail and photography, here are some Instagram themes to inspire...
Instagram: fursty
...but increasingly, we see charities and other not-for-profits also using consistent colour themes.
Instagram: charitywater
We hope to have given you some "theme-spiration."
Read more social media marketing strategies.